The Brief Lab Online Course Design - Megan Harrison Consulting

About The Project

“The BRIEF Lab offers online courses and workshops for leadership teams ready to embrace a proven system for lean communication so their strategic initiatives get done.
We worked closely with Joe McCormmack and his team to transform their live narrative messaging and corporate storytelling workshops into a digital certification program that teaches organizations how to master brevity and create a noticeable shift within their organizations by delivering concise and relevant meetings, presentations, emails and sales pitches.”

Clients

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The Brief Lab

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ABOUT THE PROJECT

[/cs_text][cs_text]The BRIEF Lab offers online courses and workshops for leadership teams ready to embrace a proven system for lean communication so their strategic initiatives get done. We worked closely with Joe McCormmack and his team to transform their live narrative messaging and corporate storytelling workshops into a digital certification program that teaches organizations how to master brevity and create a noticeable shift within their organizations by delivering concise and relevant meetings, presentations, emails and sales pitches.[/cs_text][x_image type="none" src="https://megankharrison.com/wp-content/uploads/2013/11/thebrieflab_LOGO.png" alt="" link="false" href="#" title="" target="" info="none" info_place="top" info_trigger="hover" info_content="" style="width:400px;"][/cs_column][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/2" class="cs-ta-right" style="padding: 20px 0px 0px;"][x_image type="none" src="http://megankharrison.com/wp-content/uploads/2017/08/Brief-portfolio1.png" alt="" link="false" href="#" title="" target="" info="none" info_place="top" info_trigger="hover" info_content="" style="margin-bottom:0px;"][/cs_column][/cs_row][/cs_section][cs_section parallax="false" separator_top_type="none" separator_top_height="50px" separator_top_angle_point="50" separator_bottom_type="none" separator_bottom_height="50px" separator_bottom_angle_point="50" style="margin: 0px;padding: 65px 0px 45px;"][cs_row inner_container="true" marginless_columns="false" class="cs-ta-center" style="margin: 0px auto;padding: 0px 10% 20px;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/1" style="padding: 0px;"][cs_text class="mbl"]

BRIEF CERTIFICATION PROGRAM

[/cs_text][cs_text]We built the Brief Certification courses on WordPress using Memberium membership plugin, LearnDash LMS and Infusionsoft, giving us the power and flexibility to incorporate advanced marketing strategies and gamification.[/cs_text][/cs_column][/cs_row][cs_row inner_container="true" marginless_columns="false" class="cs-ta-center" style="margin: 0px auto;padding: 0px 5%;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/1" style="padding: 0px;"][x_image type="none" src="http://megankharrison.com/wp-content/uploads/2017/08/tbl-screens.png" alt="" link="false" href="#" title="" target="" info="none" info_place="top" info_trigger="hover" info_content=""][/cs_column][/cs_row][/cs_section][cs_section bg_color="hsl(0, 0%, 95%)" parallax="false" separator_top_type="none" separator_top_height="50px" separator_top_angle_point="50" separator_bottom_type="none" separator_bottom_height="50px" separator_bottom_angle_point="50" style="margin: 0px;padding: 65px 0px 45px;"][cs_row inner_container="true" marginless_columns="false" class="cs-ta-center" style="margin: 0px auto;padding: 0px 5%;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/3" style="padding: 0px;"][cs_text class="cs-ta-left"]

COURSE FEATURES

[/cs_text][cs_text class="cs-ta-left"]Each module consists of video-based lessons, activities and an assessment. The online training program is fully responsive so content can be consumed anywhere at anytime. Learning progression is controlled by quizzes and progress can easily be tracked by both the users and administrators.[/cs_text][/cs_column][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="2/3" class="cs-ta-center" style="padding: 0px;"][x_image type="none" src="https://megankharrison.com/wp-content/uploads/2013/11/brief-cert-ipad2.png" alt="" link="false" href="#" title="" target="" info="none" info_place="top" info_trigger="hover" info_content=""][/cs_column][/cs_row][/cs_section][cs_section parallax="false" separator_top_type="none" separator_top_height="50px" separator_top_angle_point="50" separator_bottom_type="none" separator_bottom_height="50px" separator_bottom_angle_point="50" style="margin: 0px;padding: 65px 0px 35px;"][cs_row inner_container="true" marginless_columns="false" class="cs-ta-center" style="margin: 0px auto;padding: 0px 10%;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/1" style="padding: 0px;"][cs_text class="cs-ta-center"]

GAMIFICATION

[/cs_text][cs_text class="cs-ta-center"]The certification program incorporates gamification with badges, a point system, and leaderboard. By instilling a little friendly competition, users are entertained and engaged.[/cs_text][/cs_column][/cs_row][cs_row inner_container="true" marginless_columns="false" class="cs-ta-center" style="margin: 0px auto;padding: 0px 5%;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/1" style="padding: 0px;"][x_image type="none" src="http://megankharrison.com/wp-content/uploads/2017/08/badges-1.png" alt="" link="false" href="#" title="" target="" info="none" info_place="top" info_trigger="hover" info_content=""][/cs_column][/cs_row][/cs_section][cs_section bg_image="http://megankharrison.com/wp-content/uploads/2017/08/tbl-screens-white.jpg" parallax="true" separator_top_type="none" separator_top_height="50px" separator_top_angle_point="50" separator_bottom_type="none" separator_bottom_height="50px" separator_bottom_angle_point="50" class="color-overlay30" style="margin: 0px;padding: 300px 0px;"][cs_row inner_container="true" marginless_columns="false" style="margin: 0px auto;padding: 0px;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/1" style="padding: 0px;"][x_gap size="1px"][/cs_column][/cs_row][/cs_section][cs_section bg_color="hsl(0, 0%, 95%)" parallax="false" separator_top_type="none" separator_top_height="50px" separator_top_angle_point="50" separator_bottom_type="none" separator_bottom_height="50px" separator_bottom_angle_point="50" style="margin: 0px;padding: 45px 0px;"][cs_row inner_container="true" marginless_columns="false" class="cs-ta-center" style="margin: 0px auto;padding: 0px 0px 40px;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/1" style="padding: 0px;"][cs_text class="cs-ta-center"]

OUR ROLE

[/cs_text][x_line style="margin-left:43%;margin-right:43%;border-top-color: hsl(0, 0%, 88%);border-top-width: 2px;"][/cs_column][/cs_row][cs_row inner_container="true" marginless_columns="false" class="cs-ta-left" style="margin: 0px auto;padding: 0px 5%;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="2/3" style="padding: 0px;"][x_image type="none" src="http://megankharrison.com/wp-content/uploads/2017/06/brief-cert-mockup.png" alt="" link="false" href="#" title="" target="" info="none" info_place="top" info_trigger="hover" info_content=""][/cs_column][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/3" class="cs-ta-left" style="padding: 0px;"][cs_icon_list][cs_icon_list_item title="INSTRUCTIONAL DESIGN" type="check" icon_color="hsl(33, 94%, 52%)" link_enabled="false" link_url="#" link_new_tab="false" style="padding-bottom:10px;"]INSTRUCTIONAL DESIGN[/cs_icon_list_item][cs_icon_list_item title="FRONT-END WEBSITE DESIGN" type="check" icon_color="hsl(33, 94%, 52%)" link_enabled="false" link_url="#" link_new_tab="false" style="margin-bottom:10px;"]FRONT-END WEBSITE DESIGN[/cs_icon_list_item][cs_icon_list_item title="ONLINE COURSE DEVELOPMENT" type="check" icon_color="hsl(33, 94%, 52%)" link_enabled="false" link_url="#" link_new_tab="false" style="padding-bottom:10px;"]ONLINE COURSE DEVELOPMENT[/cs_icon_list_item][cs_icon_list_item title="LAUNCH CONSULTING" type="check" icon_color="hsl(33, 94%, 52%)" link_enabled="false" link_url="#" link_new_tab="false" style="padding-bottom:10px;"]LAUNCH CONSULTING[/cs_icon_list_item][cs_icon_list_item title="INFUSIONSOFT IMPLEMENTATION" type="check" icon_color="hsl(33, 94%, 52%)" link_enabled="false" link_url="#" link_new_tab="false" style="padding-bottom:10px;"]INFUSIONSOFT IMPLEMENTATION[/cs_icon_list_item][cs_icon_list_item title="AFFILIATE CAMPAIGN" type="check" icon_color="hsl(33, 94%, 52%)" link_enabled="false" link_url="#" link_new_tab="false" style="padding-bottom:10px;"]AFFILIATE CAMPAIGN[/cs_icon_list_item][cs_icon_list_item title="GAMIFICATION" type="check" icon_color="hsl(33, 94%, 52%)" link_enabled="false" link_url="#" link_new_tab="false"]GAMIFICATION[/cs_icon_list_item][/cs_icon_list][/cs_column][/cs_row][/cs_section][cs_section parallax="false" separator_top_type="none" separator_top_height="50px" separator_top_angle_point="50" separator_bottom_type="none" separator_bottom_height="50px" separator_bottom_angle_point="50" style="margin: 0px;padding: 45px 0px;"][cs_row inner_container="true" marginless_columns="false" class="cs-ta-center" style="margin: 0px auto;padding: 0px 0px 20px;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/1" style="padding: 0px;"][cs_text class="cs-ta-center"]

COURSE LIBRARY

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MODULE PAGE

[/cs_text][x_line style="margin-left:43%;margin-right:43%;border-top-color: hsl(0, 0%, 87%);border-top-width: 2px;"][/cs_column][/cs_row][cs_row inner_container="true" marginless_columns="false" class="cs-ta-center" style="margin: 0px auto;padding: 0px 8%;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/1" style="padding: 0px;"][x_image type="none" src="http://megankharrison.com/wp-content/uploads/2017/08/Brief-certifications-screenshot.jpg" alt="" link="false" href="#" title="" target="" info="none" info_place="top" info_trigger="hover" info_content="" class="shadow"][/cs_column][/cs_row][/cs_section][cs_section parallax="false" separator_top_type="none" separator_top_height="50px" separator_top_angle_point="50" separator_bottom_type="none" separator_bottom_height="50px" separator_bottom_angle_point="50" style="margin: 0px;padding: 45px 0px 65px;"][cs_row inner_container="true" marginless_columns="false" class="cs-ta-center" style="margin: 0px auto;padding: 0px 0px 20px;"][cs_column fade="false" fade_animation="in" fade_animation_offset="45px" fade_duration="750" type="1/1" style="padding: 0px;"][cs_text class="cs-ta-center"]

SALES PAGE

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